Fairview introduce wines by the glass to South Africa.

photo 165x299 Fairview introduce wines by the glass to South Africa.You don’t need to be a wine snob to enjoy the La Capra Festival new range of wines by the glass sized portion.

This is a packaging and product trend that took off in the UK, and spread to Australia where it also proved a hit.

It’s all about making wine casual and fun, out-doorsey, as accessible as beer, and you don’t have to open a whole bottle.

So far, Fairview have come up with a dry white and a dry red.

The 187 ml wine glasses are shatterproof and 100% recyclable PET plastic, and will retail online for R14.95 per glass sold in cases (box) of 24.

It will mainly be marketed for consumption at events,braai’s, picnics, markets, live shows, concerts, festivals…. the list is endless.

Look up www.winelife.co.za to see more.

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2 Responses to “Fairview introduce wines by the glass to South Africa.”

  1. Chantal says:

    Wow! I saw this in Marks and Spencers in london. Go Fairview!!

  2. Janice Tripepi says:

    Love it! Fun and Funky xx

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