Bos, organic rooibos ice tea.
No preservatives, no colourants, no caffeine.
Comes in lemon, apple, peach and natural flavours.
Does exactly what it says on the tin.
A cool tea, with a cool taste, in a cool can.
This is the new range of ice teas called Bos.
Rooibos is the primary ingredient in all these Bos teas.
This range is made with organic roobios from the Cederberg region, cane sugar and a variety of natural flavours.
The brains behind the Bos launch of ice tea is Grant Rushmere.
Chatty and oozing with enthusiasm, he says,’’ it’s an all South African product, and the packaging is cool.’’ The design was carried out by the President Agency and it’s truly fab. I love the colours, the logo and the design. All very pop art.
So where did the name come from?
Bos comes from the Afrikaans word which means, slightly crazy and off the wall, and Grant thought it was the perfect name.
Grant explains,’’ we want the drink to be fun; we’re after the existing ice tea and appletizer market”.
Well for what it’s worth, Bos ice tea looks and taste better than any of the competition.
The cans retail for between R10-R14.
Available in a wide range of Deli’s, Melissa’s outlets, and the Wellness Warehouse’s they’ve just become available in Spar supermarkets.